Citywide Pharmacy: Salesforce for Pharmacy Operations
Services engagement
Pharmacy is one of the most regulated environments in healthcare. Every touch with a patient or prescriber has compliance implications. Every data flow has privacy constraints. Citywide Pharmacy wanted Salesforce as a relationship-and-operations layer that could coexist with their core pharmacy management system without duplicating it.
The Work
- Pharmacy-appropriate data model. Designed records and relationships around the realities of pharmacy operations: patient, prescriber, prescription flow, and inventory touchpoints.
- Compliance-first configuration. Built the platform with HIPAA and pharmacy-specific privacy requirements as first-class concerns, not afterthoughts.
Why It Matters
Pharmacy operators often get recommended generic healthcare Salesforce implementations that miss the pharmacy-specific patterns. Pulse Professional Services (formerly Madison Ave Consulting) brought the domain familiarity, and Citywide got a platform that fit their regulatory environment from day one.