Enlightened Recovery: Connecting Kipu EMR to Salesforce to Scale Admissions
Services engagement
The Challenge
Enlightened Solutions (now Enlightened Recovery), a leading provider in its field, encountered challenges managing patient intake volume as their business expanded. Their admissions team struggled to handle the increasing caseload generated through digital marketing and Salesforce-driven intake operations.
The Solution
Pulse Professional Services (formerly Madison Ave Consulting) designed a custom integration automatically generating patient profiles in Kipu as new patients advanced through Salesforce intake processes, eliminating duplicate data entry. The team implemented two-way data synchronization, allowing patient information retrieval back into Salesforce, enabling the organization to leverage the platform as a centralized hub for advanced analytics, billing workflows, patient alumni engagement, and other operational functions.
The Results
- ~3 hours weekly reduction in manual data entry
- 24% improvement in overall operational efficiency
- Advanced analytics unlocked through two-way integration
- Scalable solution enabling higher case volumes without additional admin costs